Cookie Policy

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1. What cookies are

Cookies are small files stored by a website on your device when you visit it. They help remember your language, keep the site working technically and, with your permission, measure usage or show advertising.

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2. Categories we use

Strictly necessary (always on), functional (language and preferences), analytics (anonymous measurement), advertising (Google Ads with Consent Mode v2) and personalization. You decide which categories to enable.

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3. Google Consent Mode v2

We implement Google Consent Mode v2 with denied defaults. No analytics or advertising script installs cookies before receiving your explicit consent through the cookie banner.

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4. Signals we use

We work with the following consent signals: ad_storage, ad_user_data, ad_personalization, analytics_storage, functionality_storage, personalization_storage and security_storage. Full technical detail is available in Google’s official documentation.

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5. How to change your preferences

You can change your preferences at any time by clicking “Cookie settings” in the footer or by clearing data stored in your browser. The banner will appear again if you clear local storage.

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6. Cookie duration

Strictly necessary cookies are session-based; functional cookies keep your preferences for up to 12 months; analytics and advertising cookies operate within the timeframes declared by their providers, always subject to your consent.

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7. International transfers

Measurement and advertising services may involve transfers outside Mexico. When this happens, processing is carried out under standard contractual clauses and confidentiality commitments.

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8. Updates

We may update this Policy to reflect regulatory changes or changes in the tools used. The current version will be published on this page with the date of the last update.